Crafted to Captivate
Atrayente is born from a desire to create jewellery that lingers. Inspired by the French word attrayant—meaning alluring—every piece is designed to hold a presence. Not loud. But unforgettable.
Founded in Bond
Founded by the mother-daughter duo, Ruchi and Chahna Agarwal, Atrayente is a shared vision. Rooted in trust, refined by time. Their story shapes each silhouette- a blend of strength, grace, and generational craft.
Where Form Holds Meaning
Each collection is stirred by faraway places and quiet echoes. Stories etched in metal and light. Sculpted in brass and silver, our pieces blend modernity with memory, subtlety with soul.
What We Believe
Grace in Motion
Wearability, Always
Every piece is made to move with you —-designed for ease, yet marked by sculptural intention.
Conscious by Nature
Sustainability, Thoughtfully.
From recycled materials to low-waste production, we are committed to mindful creation.
Elegance, Redefined
Luxury, Made Accessible.
Atrayente champions affordable luxury — without compromise, without excess.
She Is Atrayente
She is thoughtful. Independent. Always becoming.
Atrayente is made for the woman who leads with elegance- and leaves a trace of quiet strength behind.